Bottom Up

From Taegan Goddard's Politica Wire:

Rolling Stone looks inside the grass-roots field operation supporting Sen. Barack Obama's presidential bid and says the campaign "has shattered the top-down, command-and-control, broadcast-TV model that has dominated American politics since the early 1960s."

Notes Joe Trippi: "They have taken the bottom-up campaign and absolutely perfected it. It's light-years ahead of where we were four years ago. They'll have 100,000 people in a state who have signed up on their Web site and put in their zip code. Now, paid organizers can get in touch with people at the precinct level and help them build the organization bottom up. That's never happened before. It never was possible before."